The Victoria BID commissioned an additional study of Victoria, working closely with The Retail Group and Westminster City Council. Our aim at Victoria BID is to maintain and advance the quality, vitality
and sustainability of this major shopping destination, promoting Victoria as a destination of choice and extending customers’ options as stated in the current National Planning Policy Framework (NPPF)
guidance.

The Victoria Vibrancy Report 2014 reveals the landmark £4bn investment over the next decade, set to unlock over 3m sq ft of new office, retail and residential space cementing the area as a major visitor destination for London. From tired to transformed, a new city is emerging from Buckingham Palace to Belgravia as luxury brands migrate from Mayfair followed by hedge funders from the City now choosing Victoria for their UK headquarters. Victoria’s residential offer is being revived whilst an eclectic and distinct retail and restaurant scene is emerging together with a new ‘hub’ for independent retailers to flourish.