Victoria BID Chief Executive Speaks at London BID Summit

Headline Date 10-08-2015

Victoria BID CE highlights public realm opportunity at the London BID Summit Ruth Duston, Chief Executive of Victoria BID, was a keynote speaker at the London BID Summit hosted by New London Architecture on June 25th.

The theme of the Summit was ’The role of BIDS in improving the capital’s commercial centres’. With a 25 year career working in urban regeneration and shaping redevelopment schemes across Central London, Ruth has expertise in the design and delivery of regeneration strategies combining economic, social and physical development. This focus is highly relevant to Victoria as it continues to go through major transformation. Ruth focused on the role of BIDs in placeshaping and operational delivery. She said: ”BIDs have a major opportunity to step up to the plate on how we lead and work in partnership to address all aspects of the public realm. BIDs can provide a strong voice for local businesses to have influence especially around the huge devolved opportunities coming down from Central Government, Regional Government and Local Government. In Victoria we are developing a public realm strategy working with our business partners that will shape the area as a destination.

We welcome your feedback. Our Public Realm Vision for Victoria is a call to action for developers, planners, architects, and local authorities to adopt these 12 guiding principles for developing Victoria’s public realm:

  • Create a network of related spaces to build a new public character.
  • Improve air quality.
  • Improve walking routes and pedestrian environment.
  • Minimise the impact of traffic and vehicles.
  • Improve cycling conditions.
  • Enhance trees, greenery and planting.
  • Build character, programme events in public spaces and provide play opportunities.
  • Ensure public identity though signage and way finding.
  • Encourage unified, light touch management and oversight.
  • Enhance lighting.
  • Commission art in public places.
  • Adopt a coherent material palette for Victoria.
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